Tsubaki becomes Official Global Supplier of MXGP

Tsubaki becomes Official Global Supplier of MXGP

[PRESS RELEASE] Infront Moto Racing and Tsubaki are proud to announce their partnership that sees the Japanese manufacturer of premium motorcycle chains become an official global supplier for MXGP

Tsubaki has long been familiar with competition, both on and off-road. From race wins to world titles, to Dakar victories and claiming top spot at the Isle of Man TT: Tsubaki chains are engineered to meet and exceed the demands of the best riders and racers in the world. Becoming a global MXGP supplier underlines Tsubaki’s connection with competition, and it means the brand will be more visible for MXGP fans around the globe.

Raoul van Oosterwijck, Manager Motorcycle Department Tsubaki
“Becoming a global supplier for MXGP is a logical step in our journey. We have been involved in the technical side of the sport as team supplier for many years. Through this partnership the Tsubaki brand will become more visible for fans all around the world, while our motocross-specific MXC chain will prove itself on the track.”

David Luongo, Infront Moto Racing President & CEO
“Tsubaki is an established name inside the world of motocross, and we believe through this partnership we can contribute to the visibility of the brand worldwide while relying on a strong partner for the world championship.”

At Motorcycle Marketing, we’ve been working closely with Tsubaki since 2024, supporting their presence in the motorcycle market through social media marketing, advertising campaigns, and website content. This press release is part of that ongoing collaboration, helping to share their latest developments with the wider industry. If you’re looking for support with your own marketing, content, or PR within the motorcycle industry, feel free to get in touch—we’d be happy to explore how we can help your brand grow.

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